Brands are thinking outside the 30-second ad spot with Super Bowl activations that lean into the cultural moment surrounding ...

Danone’s digital-first Super Bowl approach helps brands like Oikos and STōK Cold Brew Coffee tap into health and viewing ...

In this article, let’s understand the benefits of video marketing, how video marketing generates higher ROI compared to ...

Digital advertising on social media platforms has undergone a transformation owing to the inclusion of technological ...

Zugay did not disappoint, creating designs for the chain’s parmesan prosciutto toast, carne asada hash, raspberry ricotta french toast and new blue booster drink (made with blueberry, Fuji apple, ...

Sharing these genuine user experiences can help build trust, foster community and add authenticity to your brand’s messaging.

Harness the power of short-form videos on TikTok, Instagram Reels, and YouTube Shorts. Learn how to leverage this trend for ...

Meanwhile, Instagram Reels users are encountering a problem of the platform's own making: Meta, in all its wisdom, is making it easier than ever for users to see who liked a particular reel.

Instagram has extended the time limit for Reels because the existing limit of 90 seconds was “just too short for those who want to share longer stories.” Creators can now upload Reels that are up to ...

With TikTok on track to be banned from U.S. app stores starting on Sunday, Instagram is adding new features to Reels, its video-based feature that's modeled after TikTok. Going forward ...

Instagram announced a timely update to its video feature Reels this morning, alongside the news that the Supreme Court upheld the law that will ban TikTok in the U.S. on January 19. The update ...

Digital marketing ... and the thoughtful execution of ideas. In the end, the story is yours to tell — make it exceptional. If you’re the head of social media marketing for your organization ...