These six best practices can help automotive companies and operations embrace and gradually adjust to a data-driven, ...

Ladbrokes has named Atomic London its new lead creative agency in the UK to develop a ‘major new brand platform’.

BofA Securities analyst's survey shows lower growth intentions for software spending in 2025 and 2026. Data Analytics, Security, and Public Cloud are top priorities.

According to Forbes, small business owners are struggling to market their goods and services. Many small business owners ...

European schools, health agencies and youth bodies have been advised to prioritise mental well-being and prevention ...

Digital channels now account for 61.1% of total marketing spend, according to a survey by Gartner, Inc. This digital ...

Learn about the Hagakure method, a modern approach to Google Ads management that blends simplicity and automation for better ...

As data becomes the most valuable asset in modern marketing, digital marketing analytics platforms are ... AT Internet by Piano, FICO, Google, Heap, IBM, IgniteTech, Medallia, Mixpanel, Optimove ...

The following is a guest piece by George London, chief technology officer of brand analytics platform Upwave. Opinions are the author’s own. In a stunning reversal, Google recently ... implement a ...

Google maintains an illegal ... president analyst at Gartner’s marketing practice, in emailed comments. “In addition to diversifying SEO and SEM strategies, organizations may experience even more ...

Users will figure it out quickly if there ... Today, many employers are requiring experience in Google Analytics, Google and Facebook Ads, HubSpot and Hootsuite, according to Rogers. In a master's in ...