Below, the fragrances celebrities (and some royals!) swear by. Kim Kardashian: Black Orchid by Tom Ford As was once noted on ...

Another popular post asked for "beast mode vanilla fragrance" recommendations. These long-lasting, powerful perfumes are ...

A Guide to Iconic Scents " article on our blog page. Stay informed with expert tips and insights from Pairfum London.

Zesty citrus, sun-kissed florals, green moss and velvety coconut. This summer’s buzziest scents are all about balancing ...

Discover which classic perfumes have stood the test of time. Learn why each one became iconic and if you should wear a ...

This gender-neutral fragrance mixes bitter orange oil, neroli blossoms, sacred palo santo, vetiver, and sandalwood for a ...

As head of one of the biggest manufacturers and distributors of fragrances and cosmetics in the world, he was boisterous: ...

We tested and reviewed the best cherry perfumes from Kayali, Tom Ford, 7 Virtues and more. Shop cherry fragrances editors are ...

Over 2,000 Ulta reviewers are obsessed with Ariana Grande’s lavender-based perfume that contains a range of fruity and ...

Scent has a way of sinking deep into memory. From fresh and floral to spicy and woody, any of these signature-worthy scents ...

Guerlain's themed exhibition An Exploration of Fragrance, since 1828 & Beyond opened at Bund One in Shanghai on May 8, 2025. [Photo provided to chinadaily.com.cn] On May 8, 2025, Guerlain's themed ...