This Lipstick Month, SM Beauty is bringing color, creativity, and celebration to beauty lovers across the country with its ...

Few brands create as much buzz with a new product launch as Charlotte Tilbury. The brand, led by the renowned makeup artist, ...

Kai Lee Mykels often said her goal was to make straight men uneasy, but that was a gag. Her creator had a bigger goal in mind ...

Get ready for some seriously funny moments as these little beauty enthusiasts try to master the art of makeup—sometimes with unexpected results! From lipstick smeared all over their faces to eyeshadow ...

The One Trick to Using Lip Plumper Over 50 for a Fuller Pout originally appeared on Parade. We lose collagen and elastin in ...

The secret is finally out. Reneé Rapp has shared her three-product lip combo in a video posted to Allure’s YouTube channel on ...

From effortless nudes to bright, bold reds, these are the most highly-recommended lipstick shades that are basically ...

The star-approved makeup brand launched its new Soft Focus Blurring Blush last week, and it’s already found a fan in ...

When Hailey Bieber included the peptide lip treatment as one of the debut offerings from her cosmetics label Rhode in June ...

The rapper and former City Girls member discusses her new collab with the brand and why she loves controversy.