The Trump administration is remaking Brand USA, although the end game is unclear at this point. Five Brand USA board members, including the board chair, were abruptly fired via email on Friday ...

As the trade war between the United States and Canada continues, you may be searching for Canadian brands to support. On Thursday, Brand Finance, a brand valuation consultancy, revealed its annual ...

“The United States was more than just a nation. It’s a brand. It’s a universal brand, whether it’s our culture, our financial strength, our military strength …. America rose beyond just ...

Unilever on Thursday said the conglomerate has no intention of selling Ben & Jerry’s — despite a bid by the founders of the popular ice cream brand to buy back the company. Starting July 1 ...

SINGAPORE – The fashion industry has been rocked by a wave of Chinese TikToks “exposing” luxury brands in recent weeks. A response to United States President Donald Trump’s tariffs of 145 ...

Who wants a Tesla? Musk seemed to downplay the role that brand damage played in the drop in first-quarter sales on the investor call. Instead, he emphasized something more fleeting — an upgrade ...

McDonald’s has a new permanent menu item, McCrispy Strips, coming to its U.S. menu. The fast-food giant revealed that participating restaurants across the country will have McCrispy Strips as a ...

Chery further expands its portfolio with the new Himla brand that is focused on pickups. The first Himla product is a rugged midsize truck, likely riding on a ladder-frame chassis. It plans to ...