I investigated further. On Shiner Beer’s X page, an ad poses the question: “Why is there a ram on Shiner Bock labels?” A man standing beside a sheep answers the question simply: “ ‘ Bock ’ is a German ...

Uncover the latest trends in social video and music. Discover how apps impact listening habits and audience share.

In most cases, screenwriters aspire to write dialogue that sounds authentic. But it’s not easy – and often requires collaboration to get it right. Writers noted how they’ll adjust their dialogue based ...

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