The new Maker’s Mark campaign is called “Perfectly Unreasonable” and premiered on Sunday during NBC’s “Saturday Night Live” ...

Maker's Mark said there is no automation when it comes to the distinctive red wax seal that adorns every bottle of the popular whiskey brand.

It's a cinematic campaign designed to show the "unreasonable lengths" the brand goes to craft award-winning whiskey. The post ...

Some batches of bourbon can be tough to name. Not this one. It comes from the heart. Start the day smarter. Get all the news you need in your inbox each morning. The newest offering from Maker's ...

Maker's Mark, a Kentucky-based operation, has become a globally renowned whisky brand since its inception (yes, Maker's Mark spells whisky without the ‘e'). With small batch bottlings and an ...

The brand’s first effort from Carmichael Lynch, “Perfectly Unreasonable,” includes activations across social, digital, podcasts and beyond.

Each bottle produced by Maker's Mark has been decorated with red wax since the company's inception in 1958. When the bourbon brand was launched, Margie Samuels, who co-founded Maker's Mark with ...

LORETTO, Ky., Feb. 17, 2025 /PRNewswire/ -- Maker's Mark®, the iconic handmade Kentucky bourbon, today announced the launch of its new global brand campaign, Perfectly Unreasonable. The cinematic ...