Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

It's easy to understand the goodwill created by supporting causes you care about, but it might not be so apparent how your ...

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new ...

Using one word, how would you describe the Medicare health insurance landscape in the U.S.? Dizzying? Maybe. Overwhelming?

Anthem offers Medicare Advantage plans providing Original Medicare Part A and Part B coverage, plus other benefits like ...

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

An example is the income-based repayment plan, which was passed by Congress in 2007 as part of the College Cost Reduction and Access Act of 2007. Other experts aren't so sure about the future of ...

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves ...

The tobacco harm reduction (THR) movement is at a turning point. As the incoming administration prepares to make significant changes at the Department of Health and Human Services, the nicotine ...

we will have greater detail on the implementation of the plan (for example the National Data Library strategy is expected this summer, AI leads across government and private sector partnership ...

SNP Ministers are today expected to finally ditch their plan for a national care service despite shelling out £30m. Industry figures believe John Swinney’s Government will focus on slimmed down ...

New York native and nomad by choice—Emily is a marketing & PR pro ... target audiences while maintaining brand integrity. For example, a luxury resort might work exclusively with influencers ...