By the time your startup reaches Series B, you’ve shown product-market fit (PMF) and have achieved some initial market ...

AI is also poised to show up in a larger way in the products featured in the commercials. Super Bowl viewers will see and ...

Marketing agency Komodo is launching "The Journey" a marketing platform that aims to transform how destinations reach young ...

In an increasingly fast-paced advertising landscape, AI is no longer a futuristic concept — it’s here and a present-day ...

Always begin your marketing planning processes by strategically selecting your initial target market and creating detailed ...

Storyboards by more than 50 famed filmmakers and animators including Martin Scorsese, Hayao Miyazaki, Federico Fellini, Steven Spielberg, Wes Anderson, and Alfred Hitchcock are set to go on ...

The tie-up between Paddy Power, Prostate Cancer UK and the Professional Darts Corporation drove a 232% increase in men using the prostate cancer risk checker.

The Consumer Electronics Show (CES) 2025 is abuzz with groundbreaking innovations that are reshaping marketing, advertising, and technology. From hyper-personalised campaigns powered by Artificial ...

For example, the platform includes features such as Remix, which allows users to modify videos while preserving their core elements, and Storyboard, which aids in planning and structuring scenes.

Nearly three weeks into 2025, now's a good time to reflect on the most significant moments in media and marketing from 2024. From groundbreaking AI innovations to the rise of new digital platforms, ...

Data-driven marketing ensures that decisions are based on measurable outcomes rather than assumptions. For example, a business may use A/B testing to decide which email subject line generates higher ...

Marketing trends shift every quarter ... demonstrating the financial benefits of strategic collaborations. For example, the recent partnership between Ashley and Samsung merges design and ...