Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research ...

As it works to regain Bud Light bros with new ads featuring Post Malone, Payton Manning, and controversial comedian Shane ...

Demand for nonalcoholic beer is booming, but despite all of the discussion about the “low-to-no” alcohol movement, the “low” ...

The key to a good Super Bowl party is a proper spread. That includes delicious food and, importantly, a crowd-pleasing line ...

People don’t buy “domestic” cars or salute the “domestic” flag, so they shouldn’t drink “domestic” beer. At least, that’s ...

The Philadelphia Eagles are in the Super Bowl and if you aren’t planning to New Orleans to cheer them on, many bars and ...

Michelob's light lager brand. Spoiler: Over the course of the 60-second spot, cutthroat combatants Dafoe and O'Hara mop the ...

Sabrina has been with PEOPLE since 2021. Pints and pickleball go hand-in-hand in Michelob Ultra’s Super Bowl spot. On Wednesday, Jan. 22, the beer brand released a 15-second ad teasing the ...

Well-known breweries have been embracing the NA beer game with Boston Beer, which brought its non-alcoholic Samuel Adams Just the Haze IPA to market in 2021, adding a Gold Rush lager two years ... Due ...

Meanwhile, Bud Light is leaning into the brand connection to sports and music with a funny ad promoting drinking cold beer with ... enjoying the light lager. Last year, Michelob Ultra became ...

The average price of a lager in the capital is reported to be £5.59 – 80p above the national average. It’s long been the case that pub-goers will struggle to get a beer for less than a fiver ...