Nike is facing interesting times in its tennis department, specifically when looking at the lack of top U.S. male players ...

Madison Keys is riding high on her success after clinching the 2025 Australian Open women's singles title. As she landed in ...

THERSON & Michael APALBILAH B.Y  For many African athletes, signing an endorsement deal early in their careers represents a huge milestone, bringing with it both financial rewards and visibility.

The world No. 1 and three-time Grand Slam champion lags behind her contemporaries in endorsements despite standing atop her ...

Madison Keys pulled off a stunning victory, while Jannik Sinner charged to a convincing title defense. Plus, Paula Badosa and Ben Shelton impressed Down Under.

How the amiable 23-year-old has become the most popular streamer on Twitch — and the most trusted hang for music’s biggest ...

After Serena Williams in 2016, Sabalenka became the first ... Aryna Sabalenka’s main sponsorship deals include Nike for clothing and footwear. Meanwhile, Wilson is her racquet sponsor.

Click through the gallery to see tennis pro, Venus Williams’ impressive street style off the court over the years.

Madison Keys reveals a loss to Serena Williams that occurred a decade ago prompted a big change as that particular day she ...

Tennis legend Serena Williams has faced countless battles on the court, but one of the most terrifying moments of her life had nothing to do with tennis. In a deeply emotional reflection ...

It looks like Cardi B, Serena Williams, and Monica Denise have the blues—or at the very least, they all share the same electric blue faux fur Balenciaga long-line coat. The three ladies shared ...

Tennis. Serena Williams caps off a year of transformation claiming yet another victory in the journey of life Tennis. Serena Williams' rainy court session sparks nostalgia for her glory days ...