Nike has signed a new "long-term" partnership with Kim Kardashian's shapewear company Skims to launch a new brand called ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

Clark has gotten her own comic book, shown up in State Farm advertising and now has one of her Nike ads displayed on Court ...

Under Hill, the brand has amped up the promise to grow women’s.

In a bid for the women’s market, Nike and Skims are launching a new brand together, the companies announced on Tuesday. Aptly ...

Nike’s ad focused on women’s sports, which is fine in a vacuum. Women’s sports have had a wonderful few years, thanks mostly to the emergence of Caitlin Clark, who has turned women’s basketball from a ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

Nike aired its first Super Bowl ad in nearly three decades Sunday night and brought the mix of sports and culture its new CEO ...

Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock ...

For the first time since 1998, Nike had a Super Bowl ad spot and used it to send a message about women’s sports.