Charlie and Lisa Williams never cared for opening a storefront. Then their main competitor went out of business.

Balloonies once filled Raymond James Stadium with 10,000 balloons ... mortar store in Carrollwood. "When Party City goes out, Balloonies will move in and fill the void," says Lisa.

11 attacks. A teacher describes a 35-foot balloon arch she'd bought for a school run. "My 6-year-old daughter found her best friend at Party City," says Allie Mushlin of Massachusetts. The friend ...