Coca-Cola is entering its own contender in the trendy prebiotic soda category to compete with the popular "gut-healthy" sodas Olipop and Poppi.
Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal ...
In recent years, the soft drink market has seen an influx in gut-healthy sodas. While they have taken over social media, they ...
As part of its Super Bowl advertising plan, the prebiotic soda brand Poppi made a move which has caused a surprising amount of backlash online.