It's a common concept in behavioral psychology that can be used ... The goal of both positive and negative reinforcement is to increase the likelihood that a behavior will occur again in the ...

A trauma bond is characterized by cycles of negative reinforcement interspersed with occasional bursts of positive reinforcement; this so-called intermittent reinforcement makes it very difficult ...

Although the focus of positive psychology is on happiness and fulfillment, it is important to understand that this does not mean people are advised to push away their negative emotions altogether.

She was so successful at training dolphins that she began applying the same techniques to other creatures, including dogs — ...