Rare Beauty has added a new member to the Soft Pinch family. The Selena Gomez beauty brand announced the launch of Soft Pinch ...

Selena Gomez’s Rare Beauty continues to reign supreme in the blush category at Sephora. According to YipitData, the brand’s viral Soft Pinch Liquid Blush accounts for a staggering 26.16% of Sephora’s ...

Selena Gomez‘s cosmetics brand, Rare Beauty, has recently revealed how they are supporting local organizations to help ...

Top spot-holder Rare Beauty accounts for more than 26 percent of the retailer's total blush sales, per YipitData, though Haus ...

On Monday, Selena Gomez offered her fans a Rare Beauty tutorial on her Instagram timeline. In the video, she applied bronzer, blush, and some mascara—all while flashing her gorgeous marquise ...

Selena Gomez might not have won a Golden Globe for her starring ... her skin looked radiant alongside a rosy-toned makeup palette fit for a princess. The Rare Beauty founder assembled an all-star glam ...

Selena Gomez and Benny Blanco offered their support amid the ongoing Los Angeles wildfires, volunteering in person to assist ...

The pop-up to celebrate the fifth anniversary of Gomez’s 'Rare' album was scheduled for Jan. 10-12. A pop-up to celebrate the ...

Amid the devastation caused by the California wildfires, Selena Gomez has taken an active role in aiding those affected. The ...