As a marketing sales lead book, "Imposters on the Zoom!" focuses on a clear, six-step blueprint designed to drive sales leads effectively. The strategies are presented in diagrams and easy-to-follow ...

One of the most significant news items involving Vertex isn't reflected in the company's numbers just yet. Vertex's non-opioid pain relief drug, Journavx, received FDA approval on Jan. 30. The drug is ...

Rising demand for flexible, data-driven solutions as over 53% of sales teams cite macroeconomic challenges as major barriers to hitting targets ...