When Founder Julianne Goldmark launched Emi Jay as a hair accessory brand at age 14, back in 2009, she never would have ...

The skincare brand is attempting to reconnect with its core audience through a tie-up with comedian Iliza Shlesinger for a ...

As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...

Beauty brand NYX Professional Makeup (NYX) is blending music, makeup and female empowerment with its latest "NYXTAPE" ...

In this edition of Makeup Diaries, we take a deep dive inside the cosmetics bag of Grammy award-winning singer and songwriter ...

Fronting the Mikael Jansson-lensed campaign is Adria Arjona, whom Tal said “captures that feeling of being an original. We ...

January setbacks, but competitive pricing, TikTok virality, and DTC strengths signal a rebound. Read an investment analysis ...

This is Emi Jay's latest distribution partnership; however, it is the first time the brand is offering its hair care to ...

The problem, as most retailers and brands know, is that simply placing products on shelves is no guarantee of sales success — ...

The LVMH Moët Hennessy Louis Vuitton-owned makeup and skin care brand is debuting another mascara, this one focused on volume. Called BadGal Bounce, the product retails for $29 and will debut in the ...