Private equity firm TSG Consumer Partners has signed a definitive agreement to acquire masstige fragrance label Phlur, known for its emotionally driven scent storytelling and strong Gen Z appeal.

Victoria Beckham Beauty has entered a new retail partnership with Space NK, marking its debut on the UK high street as it rolls out across 20 stores and online ...

“New York is Violet Grey’s boyfriend,” founder Cassandra Grey tells me over email. Melrose Place may have been the first ...

The beauty multinational is betting on Gen Z-friendly formats and science-backed innovation to spur sales against a ...

From Hailey Bieber's sunny shoot to Anne Hathaway's first "The Devil Wears Prada 2" outfit, discover all the chic news to know today.

Victoria Beckham's daughter, Harper Beckham, shared a makeup tutorial using one of her brand's latest products. Looking like ...

The fashion-conscious 14-year old emulated her famous mother by featuring in the latest beauty tutorial to appear on Victoria ...

Quite like labubus, beauty doesn’t hide in drawers or makeup pouches anymore; it swings from belt loops, dangles from ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

David Beckham isn’t just a retired soccer player; he’s a global phenomenon. From humble beginnings on the pitch to building ...

From Jo Malone London’s new Granada-inspired scent to an activated sea water-containing blush from Victoria Beckham Beauty, ...

For extra 'wow,' Hayek then tops her Eyewear with the shimmer shade from the Victoria Beckham Beauty eyeshadow palette. Aside ...