Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the journal Marketing Science ...

It is a rare occurrence for successful ad tech entrepreneurs to venture out of the B2B software landscape and into the ...

If you're not already using video ads, you could be missing a real opportunity to connect with your customers in a way that ...

Reels and 4:5 in-feed video ads, optimizing safe zones, and using creative variations to drive better engagement.

Discover how Google ads for low budget accounts can still deliver value and learn about budget allocation for best results.

TEGNA gets rating hold, more cautious than the bullish consensus today. It can be impacted by political ad spending drop in ...

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Two sites that offered pirated video streams redirected thousands of users to malware through their ads, according to ...

According to the Dentsu-e4m report, online video advertising is projected to grow at an impressive rate of 27.60%, reaching a 30% market share by the end of 2025. The report further highlighted a ...

Dubbed 'Come Back Stronger,' the ad campaign aims to connect emotionally with the target audience, which is ironic given it's made by AI ...

Monetizing Your Website Or App? Discover Whether A Video Player With Ads Or Standalone Video Ads Is The Better Choice For Engagement And Revenue.

XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...