Brian Niccol is shaking up Starbucks. Here's how he became one of the biggest names in the restaurant industry.
Brian Niccol led turnarounds at Taco Bell and Chipotle before becoming CEO of Starbucks. Here are the highlights of his ...
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Starbucks’s New CEO Brian Niccol Wants to Turn the Company Back into a Growth Stock, and 300% Growth Shows Customers Already Love His ‘Back to Starbucks’ Plan
Since Brian Niccol assumed the role of CEO at Starbucks in September 2024, the company has embarked on a series of strategic ...
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The first Taco Bell
Ten years ago, the original Taco Bell building in Downey was moved across multiple cities to the fast food chain’s ...
The Latest Overhaul of Starbucks—by the Numbers
New CEO Brian Niccol has moved quickly to transform the world’s largest coffee chain, from cafe menus to the executive suite.
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10 years after its big move, Taco Bell 'Numero Uno' is still waiting for its next act
In 2015, the first Taco Bell was moved with great fanfare from its OG location in Downey to the fast food chain's corporate HQ in Irvine. Ten years later, it's still there — murmurs of possible ...
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Starbucks CFO Rachel Ruggeri leaves as the chain continues to attempt a turnaround
Starbucks CFO Rachel Ruggeri is exiting stage left as CEO Brian Niccol continues to shake ... Earlier in 2025, Starbucks named longtime Taco Bell executive Mike Grams as chief stores officer ...
Starbucks Stock Is Down 15% This Month. Time to Buy?
Brands' (NYSE: YUM) Taco Bell division, he sparked a turnaround as chief marketing ... indicating a slightly more efficient ...
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Starbucks Stock Is Down 15% This Month. Time to Buy?
New CEO Brian Niccol has a proven track record of successful turnarounds at Taco Bell and Chipotle. Employee relations challenges, rising coffee prices, and a strong field of competitors could ...