
New Coke - Wikipedia
New Coke was the unofficial name of a reformulation of the soft drink Coca-Cola, introduced by the Coca-Cola Company in April 1985. It was renamed Coke II in 1990, [1] and discontinued in July 2002. By 1985, Coca-Cola had been losing market share to diet soft drinks and non-cola beverages for several years.
What Was Coke II? - Mental Floss
Jul 29, 2014 · Scared by Pepsi's rise and the success of the "Pepsi Challenge," Coca-Cola retooled their formula and introduced a newer, sweeter beverage in 1985 called "New Coke." "Old" Coke was completely...
New Coke: The Most Memorable Marketing Blunder Ever? - The Coca-Cola …
Later, the name of the new taste of Coca‑Cola was changed to Coke II; the product is no longer available in the United States. The events of 1985 changed forever the dynamics of the soft-drink industry and the success of The Coca‑Cola Company, as the Coca‑Cola brand soared to new heights and consumers continued to remember the love they ...
Why Coca‑Cola's 'New Coke' Flopped - HISTORY
Apr 23, 2015 · Coca-Cola’s disastrous introduction of "New Coke" in 1985 delivered a painful lesson: Don't mess with a classic.
Coke 2 - Wikipedia
Coke 2 could refer to: New Coke, the reformulation of Coca-Cola introduced in 1985 and renamed "Coca-Cola II" in 1992; Coca-Cola C2, a low-calorie version of Coca-Cola introduced in 2004 using high fructose corn syrup and artificial sweeteners
Why Was New Coke Discontinued And When Did The Original …
5 days ago · Fewer than three months later, Coca-Cola brought back its initial recipe, relegating now-discontinued New Coke to "Coke II" in hopes the product might still be salvageable. Spoiler alert: it wasn't.
New Coke | History, Response, & Facts | Britannica
Feb 21, 2025 · New Coke, reformulated soft drink that the Coca-Cola Company introduced on April 23, 1985, to replace its flagship drink in the hope of revitalizing the brand and gaining market share in the beverage industry.
Coke II - Wikipedia
This page was last edited on 6 February 2019, at 21:49 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may ...
New Coke: The Surprising Fact About the Legendary Business Fail - TIME
Thirty years ago, on April 23, 1985, Coca-Cola announced that the company would take an unprecedented step in the ongoing cola wars: changing their formula. The secret formula for the classic...
Coca-Cola History: History of New Coke - ABC11 Raleigh-Durham
Apr 23, 2019 · Coca-Cola says nearly 200,000 customers actually preferred the new Coke formula to the original in taste tests prior to the launch.
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